- Marketing strategy and brand positioning
- Digital and social media
- Advertising and media planning
- PR Relations & Influence
- Trade advocacy
- Events and brand activation
- Identity, design and packaging
- Copywriting and storytelling
- Brand content production
- Heritage, wine & spirits tourism
- CRM and relationship marketing
- Retail marketing and merchandising
- Training and internal communication
Marketing strategy and brand positioning
We analyse your requirements and offer innovative, customised and efficient marketing and communication solutions. We help you position your brand and create the tools to give meaning to your content and your communication.
Communications and marketing strategy. Brand audits. Communication audits. Concepts and suggestion box. Strategic planning. Defining the marketing mix. Qualitative and quantitative studies. Industry watch.
BRAND PLATFORMS AND EXPRESSION
Brand territory. Brand positioning. Introduction and launch of new brands. Redeployment of existing brands. Conception of brand names and signatures.
Conception of editorial lines. Defining brand tone. Copywriting. Brand content.