Consulting & Studies
We analyse your requirements and offer innovative, customised and efficient marketing and communication solutions. We help you position your brand and create the tools to give meaning to your content and your communication.
CONSULTING IN COMMUNICATIONS AND MARKETING STRATEGY
Brand audits. Brand positioning. Definition of brand platforms. Communication audits. Concepts and suggestion box. Strategic planning. Defining the marketing mix. Qualitative and quantitative studies. Industry watch. Introduction and launch of new brands. Redeployment of existing brands.
BRAND CONTENT
Communications and marketing strategy. Conception of brand names and signatures. Conception of brand names and signatures. Defining brand tone.
COPYWRITING
Storytelling. Conception of editorial lines. Conception and redaction of newsletters.
BENCHMARK, TRENDS AND MARKET STUDIES
Qualitative and quantitative studies. Benchmarks. Strategic planning. Trends. Ethnographic studies.
HISTORY & HERITAGE
Archive work and historical research. Recommendations for working procedures and guidance: sorting, gathering information, indexing and conservation. Consultancy in brand DNA and enhancement. Creating and implementing tools and media: exhibitions, events, books and brand publications. Implementing digital consultancy platforms.
WINE AND SPIRITS TOURISM
Consultancy in wine tourism reception strategy. Benchmarks and international best-practice recommendations. Project management for design and architecture of visitor tours. Support, implementation, environment and tools. Promotion and communication.