WHY

SOWINE was born from a desire to offer a unique perspective on the wine, champagne and spirits industry. The two founders carried out an unprecedented year’s tour of the world’s winegrowing regions, looking closely at how wine and spirits were marketed in producing countries and in the main markets.

After visiting nearly 400 wineries, and tasting more than 2,000 wines, the “Vinodyssée” stands as the founding act in the creation of SOWINE. This remarkable and inspirational experience has been extended ever since by the team’s numerous visits to vineyards both in Europe and throughout the world, and by Marie and Sylvain’s well-developed network in France and abroad, enabling the agency to offer clients the benefit of their perspective and inspiration.